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Top 50 Smart Home YouTube Influencers
See which YouTube influencers and creators work with Smart Home brands. Discover sponsored YouTubers in Smart Home and which companies pay them for sponsorships.
Smart Home niche overview
Creator mentions
Video mentions
Median Subscribers
Last data update
Top sponsors in the Smart Home space
In the Smart Home space, we track 4,908 YouTube channels, 118 sponsors, and have detected 21,905 mentions.
Top 50 Smart Home YouTube Influencers ranking table
A machine-readable summary of the visible influencer ranking.
| Rank | Influencer | Brands mentioned | Sponsorship mentions | Subscribers |
|---|---|---|---|---|
| 1 | Jon Rettinger | 24 | 63 | 1,660,000 |
| 2 | Justin Tse | 22 | 46 | 982,000 |
| 3 | Eric Welander | 21 | 82 | 78,300 |
| 4 | Smart Home Solver | 20 | 81 | 732,000 |
| 5 | Paul Hibbert (Hibbert Home Tech) | 18 | 359 | 291,000 |
| 6 | Linus Tech Tips | 18 | 87 | 16,900,000 |
| 7 | Automate Your Life | 18 | 75 | 205,000 |
| 8 | Tech With Brett | 17 | 32 | 508,000 |
| 9 | Shane Whatley | 16 | 161 | 187,000 |
| 10 | MacStories | 16 | 26 | 2,360 |
| 11 | Andres Vidoza | 13 | 155 | 631,000 |
| 12 | Unbox Therapy | 13 | 41 | 25,600,000 |
| 13 | Jojol | 12 | 32 | 2,670,000 |
| 14 | 6 Months Later | 12 | 31 | 303,000 |
| 15 | Spiel und Zeug | 11 | 85 | 418,000 |
| 16 | CJKnowsTECH | 11 | 70 | 157,000 |
| 17 | Max Tech | 11 | 39 | 1,270,000 |
| 18 | UrAvgConsumer | 11 | 33 | 3,460,000 |
| 19 | Josh Fenn | 11 | 24 | 107,000 |
| 20 | Catherine Elaine | 11 | 22 | 154,000 |
| 21 | EXCESSORIZE ME. | 11 | 19 | 1,620,000 |
| 22 | Steve DOES | 11 | 19 | 625,000 |
| 23 | TechUtopia | 10 | 83 | 1,890,000 |
| 24 | ShortCircuit | 10 | 34 | 2,550,000 |
| 25 | Snazzy Labs | 10 | 28 | 1,270,000 |
| 26 | Luke Miani | 10 | 26 | 541,000 |
| 27 | OwnGalaxy | 10 | 22 | 220,000 |
| 28 | Adam's Tech Life | 9 | 56 | 30,100 |
| 29 | Léo - TechMaker | 9 | 24 | 2,680,000 |
| 30 | Andru Edwards | 9 | 21 | 683,000 |
| 31 | Two Bit da Vinci | 9 | 17 | 751,000 |
| 32 | Mrwhosetheboss | 9 | 16 | 23,000,000 |
| 33 | The Stock Pot | 9 | 12 | 92,200 |
| 34 | TheSorryGirls | 9 | 11 | 2,260,000 |
| 35 | Mark Ellis Reviews | 9 | 10 | 319,000 |
| 36 | SupraPixel | 8 | 75 | 2,280,000 |
| 37 | Brains techKnowlogy | 8 | 21 | 2,680,000 |
| 38 | Digital Trends | 8 | 18 | 1,340,000 |
| 39 | Kevin The Tech Ninja | 8 | 16 | 272,000 |
| 40 | Switch and Click | 8 | 15 | 1,440,000 |
| 41 | Nick Lewis | 8 | 15 | 808,000 |
| 42 | Nikias Molina | 8 | 15 | 431,000 |
| 43 | Lars Klint | 8 | 15 | 44,300 |
| 44 | China-Gadgets.de | 8 | 13 | 202,000 |
| 45 | Matt Gonzalez | 8 | 13 | 81,100 |
| 46 | The Q | 8 | 11 | 13,100,000 |
| 47 | Jeff Springer | 7 | 73 | 401,000 |
| 48 | JerryRigEverything | 7 | 31 | 10,200,000 |
| 49 | The Friday Checkout | 7 | 22 | 223,000 |
| 50 | Austin Evans | 7 | 19 | 5,860,000 |
About the Smart Home niche
Smart home content on YouTube covers the connected devices, automation systems, and ecosystems that let people control, monitor, and optimize their living spaces. Viewers are drawn to hands-on reviews of everything from smart locks and security cameras to energy management platforms, with brands like Aqara and Ecobee representing the breadth of hardware and software that falls under this umbrella. The culture leans technical and aspirational, attracting people who genuinely enjoy tinkering with integrations and building out systems room by room.
Creators in this space tend to thrive on detailed setup guides, real-world comparisons, and long-term reliability tests that casual product coverage rarely delivers. That depth builds a loyal audience of informed buyers who return to trusted voices before making purchase decisions, creating unusually strong engagement for a hardware-adjacent niche. Many creators are enthusiasts first, which gives their recommendations an authenticity that resonates with viewers skeptical of surface-level reviews.
For brands, this niche offers direct access to an audience that is actively researching and purchasing connected home technology, making sponsorship placements feel relevant rather than intrusive. The considered, higher-ticket nature of smart home purchases means audiences arrive with genuine buying intent, rewarding advertisers who align with that mindset.
How this ranking is calculated
Sponsorship.so detects when YouTube influencers and creators mention smart home brands by analyzing YouTube videos every day. The ranking prioritizes the number of distinct brands each influencer mentions that match the smart home niche.
Frequently asked questions
Who are the top smart home YouTube influencers?
The top smart home YouTube influencers on this page are ranked by Sponsorship.so's tracked sponsorship data. The visible list includes channels such as Jon Rettinger, Justin Tse, and Eric Welander.
How does Sponsorship.so rank smart home influencers?
Sponsorship.so ranks smart home influencers by the number of distinct brands they mention, detected sponsorship mentions, and subscriber count as a tie-breaker.
What does this smart home influencer page show?
This page shows YouTube influencers and creators connected to smart home sponsors, including the brands they mention, sponsorship activity, subscriber counts, and related niche data.
How often is this smart home influencer data updated?
The latest data update shown for this influencer ranking is October 31, 2026. Sponsorship.so refreshes influencer, creator, and sponsorship intelligence as new YouTube activity is detected.
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